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About REM
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The REM Guide to Building a Magnetic Real Estate Brand
Branding, Farming, Social Media REM | Real Estate Marketing 5/20/24 Branding, Farming, Social Media REM | Real Estate Marketing 5/20/24

The REM Guide to Building a Magnetic Real Estate Brand

Discover 7 practical strategies to build a magnetic real estate brand. Learn how to define your identity, craft stunning visuals, and leverage REM's marketing kits for stellar real estate success.

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Your brand deserves better.

Real estate-focused marketing tips, templates, and trends: delivered with lunar alignment. We share what’s working for real estate agents and what to let go of.

Stalk us…

Listen. Most real estate marketing is boring. Like total snooze fests. 💤

We started REM because we were tired of seeing amazing agents have sub-par marketing. It's cringeworthy. And we were judging, tbh. 

So I wrote The Branding Series so agents c
Relationship Marketing 101 🌙
Because visibility without connection is just noise.

DEFINE: Value-Based Engagement > Viral Content

If your content isn’t educating, supporting, or speaking directly to a real client problem… it’s
Strong brands are built in soft spaces.

Not every business breakthrough happens in a boardroom. Sometimes, it’s on a bed covered in vision boards, vintage books, and half-sipped champagne.

Because creativity doesn’t follow rules - it fo
Because let’s be honest: if your brand energy says “I just threw this together,” your dream clients will keep scrolling.

In this market, you’re not just selling homes.
You’re selling trust. taste. a whole damn experienc
✨ A year in review, REM-style:
📍 Three incredible women.
🎯 One crystal clear vision.
💫 And 365 days of dreamy creativity.

In 2025, we taught 415 students, spent 215 days in Canva, created 755 assets, and completed 24 deep-dive brand audits. All w
✨Client Spotlight: Kate Caffrey✨
Fresh brand. Clear voice. Intentional growth.

To start 2026 aligned and elevated, Kate partnered with REM for a full brand refresh—anchored in strategy and designed with natural sophistication to reflect her pr

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